Press Releases

Pick up the Rhythm!

Budapest, November 4, 2015 10:00

From today on, Mobilpálca, Telekom’s latest innovative game granting real music experience may be tested by the public. Through Mobilpálca (Mobile Banton), you can get closer than ever to one of the world’s best orchestras, the Budapest Festival Orchestra (BFZ).

Telekom is inviting all music lovers to an interactive game to the Akvárium club in Budapest, where anyone can conduct the Budapest Festival Orchestra live from their mobile phones.

Standing in front of the innovative city light billboard you can use your cell phones as batons. If you correctly follow the rhythm of the overture of Mozart’s “The Marriage of Figaro”, then at the end of the piece both the conductor and the orchestra will give you a round applause. Should you fail to follow the rhythm, you will get diverse feedback from the musicians from yawning to appreciative smiles. They will, however, not discourage you from continuing but rather encourage you for further practice.

Trendy technological novelties and classical music do have their meeting points, so the cooperation between the innovative Telekom and the trailblazer BFZ seems obvious. Telekom developed the city light billboard in connection with the fact that in the 2015/2016 season Telekom became the main sponsor of the Midnight Music event series launched and organised by the Budapest Festival Orchestra with the slogan: classical music for those living their lives at night. At these concerts the audience can enjoy classical music - spiced up with stories - in an open and informal environment, while lounging on beanbags.

As part of the sponsoring agreement, the market leading telecommunications provider will broadcast the first Midnight Music concert of the year on 8 November live. So those who cannot attend the concert in person, will also have the chance to enjoy experience. The live broadcast will be available on Telekom’s YouTube channel.

The Telekom Mobilpálca can be played and tested from 3 November to 20 November in front of the Akvárium club. On 8 November the application will be moved to the Millenáris Teátrum for one day, where the installation will be available before the night concert. In the future, the Mobilpálca will be displayed in a number of other locations of the Festival Orchestra’s concerts.

The teaser video can be viewed here: